Taylor Swift Set To Launch New Fragrance In September

Superstar singer Taylor Swift has already enjoyed major success from her first perfume, Wonderstruck, so she’s ready to launch a new fragrance with Elizabeth Arden Company, entitled Wonderstruck Enchanted.

Swift told WWD of her new venture: “Wonderstruck Enchanted is the next chapter in the story of my Wonderstruck fragrance. Wonderstruck is about that moment when you instantly feel a connection to someone, but then there’s that feeling of being completely enamoredenchanted when you know a little more about that someone and still feel that strong connection explained.”

The new composition contains notes of wild berries, pink poppy and passion fruit, as well as peony blossoms, sugar-glazed champaca petals and white freesia, white musk, hypnotic vanilla and blonde woods.

Taylor has deigned the bottle just like the original, but this time it’s red with golden details, and boasts a charm around the neck which includes a bird, a flower, a leaf and a sparkling crystal. The fragrance is available as 50 and 100 ml Eau de Parfum, 10 ml rollerball and 200 ml body lotion, and will be released in September.

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